Business Metamorphosis LLC

BML Offers an array of marketing services including, Voice of the Customer Surveys, Targeted Market Research, and Technical Intelligence

Voice of the Customer (VOC)

If you are going to sell to someone you must understand their business needs for your product as they perceive them, not as you think the should. BML offers telephone probes of customer groups to solicit responses to surveys that you help prepare. Find out what your prospects really think about your offerings. BML builds its calling services into convenient packages based on the number of contacts made. We select our calls by sampling customer lists that we obtain. Once you know what works, you can use those lists to make your own customer calls with a much higher probability of success because you know what your prospects are looking for. Tell us what you need to find out and we’ll suggest a plan for you.

Market Research

Have you ever tried to look up some important market research information and found that while the information was available you needed to buy a $3000, 300 page report to get the information on one page? We have access to high quality market analysis through our own resources and that of our alliance partner Balkin Information Services. Tell us what you need to find out and we will give you an estimate based on just what you need.

Technical Intelligence

Along with our literature research, we can couple customer calling and find out information that is unavailable in any report. This the same service that we provided for over a year to a very large financial analysis firm. Our patent mapping product "The Strategic Opportunity Cube" is a gateway to information about your competitors hiding in the patent literature. Know what they patent and you will know where their R&D programs are focused. One customer found that after many years of parallel development, his main customer was starting to file patents in areas where his company was the market leader.